Family Features creates and delivers branded content to millions of consumers
using digital, print and
social media.

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Family Features creates original content and leverages our comprehensive network of more than 4,000 digital, print and social media partners to deliver high-impact results.

Hundreds of brands, agencies and commodity promotion boards rely on us to create and deliver relevant, branded content to consumers.

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Connect with Consumers Using Formatted Content

 

With our formatted content programs, you can deliver your brand or product’s message directly to consumers via digital, print and social all packaged together in a visual way. Whether your message is food-focused including recipes or geared toward lifestyle or home & garden tips and advice, our Full-Page Features and Half-Page Premium Releases provide a multitude of ways – from photography and infographics to sidebars and more – to convey your message to readers.

Why Formatted Content?

  • Combines digital and print to deliver more placements, impressions and engagements
  • Delivers high-impact print placements
  • Uses visuals to tell your story
  • Integrated Social Media Amplification

 

 Formatted Content Options: Features and Premium Releases


Features use a combination of formatted content, photography and a variety of visual elements like sidebars and infographics to deliver your message and maximize the number of online and print placements. We also leverage paid social media and digital marketing campaigns to drive consumer engagement with your content.

Benefits of a Feature:

  • Combines digital and print to deliver more placements and impressions
  • Highest guaranteed deliverables
  • More space and visuals to tell your story
  • Integrated Digital and Social Media Amplification

With a Feature, You Get:

  • 750-1,000 words
  • Multiple high-resolution images
  • Professionally designed, ready-to-use, full-page layout
  • A format highly preferred by our local content partners, exclusive to Family Features
  • Social Media Amplification
  • Content Amplification


Our Premium Release combines a formatted half-page layout and unformatted Release version with Social Media Amplification to deliver increased digital and print impressions and high-impact print placements.

Benefits of a Premium Release:

  • More placements and impressions than a traditional Mat Release
  • Formatted content adds flexibility in telling your brand’s story
  • Integrated Social Media Amplification to drive consumers to your content

With a Premium Release, You Get:

  • 500-600 words
  • 1-2 images
  • Content provided formatted and unformatted to increase the number of placements
  • Guaranteed impressions and engagements
  • Social Media Amplification to drive consumers to your content through promotion via Facebook, Pinterest, Instagram and Twitter


 

Want More Info?

 For more details on how Family Features can help deliver branded content to consumers, contact us today.

 

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Power Your Message with a Full-Page Feature

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Combine digital, print, social and video to deliver your brand or product’s message with our exclusive Full-Page Feature. As a high-impact, multi-channel program, Full-Page Features bring together formatted content, photography and a variety of visual elements like sidebars and infographics to deliver your message and maximize the number of online and print placements. Whether your message is food-friendly with stunning recipes or focused on lifestyle or home & garden products, a Full-Page Feature is the perfect fit.

Why a Feature?

 

  • Combines digital and print to deliver more placements and impressions
  • Highest guaranteed deliverables
  • More space and visuals to tell your story
  • Integrated Digital and Social Media Amplification

 

More about Recipe Features
More about Lifestyle/Home & Garden Features

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Integrated Digital and Social Media Amplification


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Creative Halloween Content to Drive Brand Awareness

Showcase your brand’s Halloween themed product or recipe this fall. From Custom Videos to Full-Page features, our unique content programs can help you reach millions of families with guaranteed results! 

Looking for inspiration?

Watch our Halloween DIY craft video, featuring easy-to-make “spooky cans” for kids!


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Drive Consumer Engagement with Digital Amplification

Creating compelling content is just the beginning of a truly successful project. Our expert team can take your campaign to the next level using Social Media Amplification and Content Amplification to drive additional impressions, engagements and clicks as part of an individualized digital strategy.

By researching your brand’s social pages and website, we’re able to replicate voice and tone to let your recipes, lifestyle or home & garden messaging shine on Facebook, Pinterest, Instagram, Twitter and via our cost-per-click campaigns. Once promotion begins, we manage and track the success of your campaigns to provide you with a detailed report on impressions, engagements, clicks, likes, comments, shares and more.

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How Does Social Media Amplification Work?

We post your content on one of our proprietary consumer-facing sites, Culinary.net or eLivingtoday.com, and promote your content using paid and organic posts on Pinterest, Facebook, Instagram and Twitter.

  • Posts include:
    • recipe, tip or key message from your content
    • link to content housed on our site or client’s site
    • hashtags, if desired
  • Programs start at two-week duration; scalable options available
  • Distribution of your content across our content feeds, allowing you to secure traditional digital media placements
  • Reporting on impressions, clicks, likes, comments, shares and saves

Social Media Amplification can be added to any program. Additional social media impressions and engagements are also available for purchase.


Interested in getting more clicks? Try our content amplification.

How Does Content Amplification Work?

We develop and manage a paid digital marketing campaign to drive verified traffic to your content. Our flexible Content Amplification programs deliver guaranteed results.

  • Hosting of your content on one of our established consumer-facing websites, Culinary.net or eLivingtoday.com
  • Promotion of your content using a paid display campaign optimized to drive clicks to the content
  • Distribution of your content across our digital network, providing additional digital placements and third-party endorsements
  • Detailed reporting on impressions and clicks

Content Amplification can be added to any program.

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Some Valued Clients

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Contact us for program details and pricing