Family Features creates and delivers branded content to millions of consumers
using digital, print and
social media.

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Family Features creates original content and leverages our comprehensive network of more than 4,000 digital, print and social media partners to deliver high-impact results.

Hundreds of brands, agencies and commodity promotion boards rely on us to create and deliver relevant, branded content to consumers.

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Mat Releases | Earned Media Coverage | Family Features Editorial Syndicate

Make Video the Secret Ingredient
in Your Recipe for Success

Sample Recipe Videos by Family Features

Click on the menu icon in the upper left corner of the video to view more of the recipe videos that are produced in-house at Family Features.

Feed a Starving Audience with 
Recipe Videos

Hungry for high-quality recipe videos? Let us produce yours for less dough than the world’s largest food network! Professionally filmed by our Culinary.net team and promoted across YouTube, Facebook and Twitter, we guarantee up to 1 million views. Give us a shot …you’ll be craving more!

What's Included?

 

  • Production of close-in recipe preparation video, shot by our Culinary.net team
  • Approximately 60-90 second video with full rights to client
  • Distribution and promotion across YouTube, Facebook and Twitter via the profiles of our direct-to-consumer site, Culinary.net
  • Embedding of video within your editorial content
  • Hosting via YouTube using a direct link or an embed code accessed by editors via downloadable instructions
  • Guarantees of up to 1 million views
  • Detailed reporting on views and impressions

Connect With Us

Visit Our Website

Family Features
5825 Dearborn Street
Mission, Kansas 66202
Phone: 913.722.0055
Toll-free: 800.800.5579
Fax: 913.789.9228

Contact us for more information

 

 

 

 

Family Features Editorial Syndicate

Content Syndication in Action

Content syndication can be a valuable tool in your communications arsenal. Below are a variety of ways that brands and products have utilized this cost-effective tactic to reach consumers nationwide.

Introduce New Products

Introduce New Products example

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Educate Consumers

Educate Consumers example

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Promote Recipes

Promote Recipes example

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Highlight Consumer Tips

Highlight Consumer Tips example

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Tell a Richer Story

Tell a Richer Story example

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Spotlight a Gift

Spotlight a Gift example

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Promote a Contest

Promote a Content example

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Reshape a Brand

Reshape a Brand example

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Target Key Audiences

Target Key Audiences example

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How to Pick a Mat Release Provider

Quality of Content and Creation

Placements You Can Be Proud Of

Family Features Mat (Matte) Releases

Syndicated Content Helps Fill an Important Media Need

66% of editors use syndicated content to help fill their food & lifestyle sections

of editors use syndicated content to help fill their food & lifestyle sections

94% of editors say they value quality when selecting syndicated content

of editors say they value quality when selecting syndicated content

Editors Prefer Family Features

Highest Satisfaction Among Free Sponsored Content Providers

Source: "Syndicated Content Assessment Study," sponsored by Family Features and conducted by the Donald Reynolds Journalism Institute at the University of Missouri Columbia, November 2013.

Download Study Summary
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Quality of Network

Family Features Media Network
Print Networks

Print

Earned editorial media

Click to view examples

Digital Network

Digital

Mix of earned and paid media

Click to view examples

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Quality of Placements and Reporting

On Average, Our Projects Generate:

31% color placements
48% front-of-section placements
5-10 city & regional magazine placements
750 total placements
1,138,000 average print clips circulation/project

Easy-to-Use, Transparent Reporting – A Simple Way to Demonstrate Your ROI

Seeing is Believing

Take a look at a few of our recent case studies.
Download our competitive comparison worksheet and receive a promo code for a 20% discount on your first project.
Get Promo Code
Why Content Syndication?Think Beyond a Mat Release
Family Features Editorial Syndicate

See the Family Features Difference

Fill out the form to download our competitive comparison worksheet and receive a promo code for 20% off your first project.

Competitive Comparison Worksheet

First Name * Last Name *
Email *
Company *
Phone (optional)

We respect your privacy. Family Features does not sell, trade or otherwise transfer any personal information to outside parties except as required or permitted by law. If you have any questions regarding our privacy policy, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or 800-800-5579.
Why Content Syndication?

Get Hundreds of Local Media Placements with this Turnkey Solution

Your Content in Hundreds of Placements in Local Media Outlets Nationwide

Magazines

Click to view Magazine examples

Digital Publications

Click to view Digital Publication examples

Newspapers

Click to view Newpaper examples

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Why Local Media Must Be in Your Outreach Plans

Why Local Media: Infographic

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How Content Syndication Works

Family Features Shape Your Message

1. Shape Your Message

Your program's key messages are shaped into compelling editorial content, which is more effective than just distributing a press release.

2. Distribute to Our Media Network

Your content is promoted and distributed for free to our network, which is comprised of more than 10,000 editors from newspapers, regional magazines and online sites.
(click the image above to enlarge)

reporting

3. Report on Your Results

Using comprehensive, easy-to-understand reporting tools, we track, capture and verify the placement of your content.

To learn more, click the image above for a video.

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A Variety of Vehicles to Meet Your Communication Needs

Family Features Full-Page Features
Full-Page Features
Learn More
Family Features Roundups
Product Roundups
Learn More
Family Features Recipe Roundups
Recipe Roundups
Learn More
Family Features Mat Releases
Mat Releases
Learn More
 
Family Features Online Only
Online Only
Learn More
Family Features Infographics
Infographics
Learn More
Family Features Video Distribution
Video Distribution
Learn More
 

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When It's Time to Pick a Provider, Editors Prefer Family Features

Highest Satisfaction Among Free Sponsored Content Providers

Source: "Syndicated Content Assessment Study," sponsored by Family Features and conducted by the Donald Reynolds Journalism Institute at the University of Missouri Columbia, November 2013.

Download Study Summary
Not sure how content syndication could work for your product or service? Check out how others have successfully utilized this tactic.
View examples

How to Pick a Mat Release Provider

Think Beyond a Mat Release