Family Features creates and delivers branded content to millions of consumers
using digital, print and
social media.

View Case Studies
 

Family Features creates original content and leverages our comprehensive network of more than 4,000 digital, print and social media partners to deliver high-impact results.

Hundreds of brands, agencies and commodity promotion boards rely on us to create and deliver relevant, branded content to consumers.

clientLogos092019

Mat Releases | Earned Media Coverage | Family Features Editorial Syndicate

Drive Consumer Engagement with Digital Amplification

Creating compelling content is just the beginning of a truly successful project. Our expert team can take your campaign to the next level using Social Media Amplification and Content Amplification to drive additional impressions, engagements and clicks as part of an individualized digital strategy.
By researching your brand’s social pages and website, we’re able to replicate voice and tone to let your recipes, lifestyle or home & garden messaging shine on Facebook, Pinterest, Instagram, Twitter and via our cost-per-click campaigns. Once promotion begins, we manage and track the success of your campaigns to provide you with a detailed report on impressions, engagements, clicks, likes, comments, shares and more.

 

How Does Social Media Amplification Work?

We post your content on one of our proprietary consumer-facing sites, Culinary.net or eLivingtoday.com, and promote your content using paid and organic posts on Pinterest, Facebook, Instagram and Twitter.

  • Posts include:
    • recipe, tip or key message from your content
    • link to content housed on our site or client’s site
    • hashtags, if desired
  • Programs start at two-week duration; scalable options available
  • Distribution of your content across our content feeds, allowing you to secure traditional digital media placements
  • Reporting on impressions, clicks, likes, comments, shares and saves

Social Media Amplification can be added to any program. Additional social media impressions and engagements are also available for purchase.

Interested in getting more clicks? Try our content amplification.

How Does Content Amplification Work?

We develop and manage a paid digital marketing campaign to drive verified traffic to your content. Our flexible Content Amplification programs deliver guaranteed results.

  • Hosting of your content on one of our established consumer-facing websites, Culinary.net or eLivingtoday.com
  • Promotion of your content using a paid display campaign optimized to drive clicks to the content
  • Distribution of your content across our digital network, providing additional digital placements and third-party endorsements
  • Detailed reporting on impressions and clicks

Content Amplification can be added to any program.

Drive Consumer Engagement with Digital Amplification

Creating compelling content is just the beginning of a truly successful project. Our expert team can take your campaign to the next level using Social Media Amplification and Content Amplification to drive additional impressions, engagements and clicks as part of an individualized digital strategy.
By researching your brand’s social pages and website, we’re able to replicate voice and tone to let your recipes, lifestyle or home & garden messaging shine on Facebook, Pinterest, Instagram, Twitter and via our cost-per-click campaigns. Once promotion begins, we manage and track the success of your campaigns to provide you with a detailed report on impressions, engagements, clicks, likes, comments, shares and more.

Socail Amp04

How Does Social Media Amplification Work?

We post your content on one of our proprietary consumer-facing sites, Culinary.net or eLivingtoday.com, and promote your content using paid and organic posts on Pinterest, Facebook, Instagram and Twitter.

  • Posts include:
    • recipe, tip or key message from your content
    • link to content housed on our site or client’s site
    • hashtags, if desired
  • Programs start at two-week duration; scalable options available
  • Distribution of your content across our content feeds, allowing you to secure traditional digital media placements
  • Reporting on impressions, clicks, likes, comments, shares and saves

Social Media Amplification can be added to any program. Additional social media impressions and engagements are also available for purchase.

Interested in getting more clicks? Try our content amplification.

 

How Does Content Amplification Work?

We develop and manage a paid digital marketing campaign to drive verified traffic to your content. Our flexible Content Amplification programs deliver guaranteed results.

  • Hosting of your content on one of our established consumer-facing websites, Culinary.net or eLivingtoday.com
  • Promotion of your content using a paid display campaign optimized to drive clicks to the content
  • Distribution of your content across our digital network, providing additional digital placements and third-party endorsements
  • Detailed reporting on impressions and clicks

Content Amplification can be added to any program.

ContentAmp07

 

Cook Up High-Impact Results with a Full-Page Recipe Feature

Our unique, full-page Recipe Features use a combination of formatted recipes and photography to deliver your message in multiple formats and maximize the number of earned and sponsored placements. We also leverage paid social media, digital and recipe video marketing campaigns to drive consumer engagement with your content.

Benefits of a Recipe Feature:

  • Combines digital and print to deliver more placements and impressions
  • Highest guaranteed deliverables
  • Highest total digital engagements of any program
  • More space and visuals to tell your story
  • Integrated Content and Social Media Amplification campaigns

With a Recipe Feature, You Get:

  • 750-1,000 words
  • Multiple high-resolution images
  • Professionally designed, ready-to-use, full-page layout in multiple formats
  • A format highly preferred by our local content partners, exclusive to Family Features
  • Recipe Video Production and Distribution
  • Social Media Amplification
  • Content Amplification

Get Started

For more information on how to incorporate a Recipe Feature into your campaign, please contact us today.

 Full Page recipe features

Click on the menu icon in the upper left corner of the video below to view more of the recipe videos that are produced in-house at Family Features

 

Put Your Message in Motion with Video Production & Distribution

Powered by Family Features, Culinary.net and eLivingtoday.com
Extend the reach of your food, lifestyle and home & garden content with original video creation and distribution via the networks and social media partners of our consumer-facing sites, Culinary.net and eLivingtoday.com

 

Our in-house video production team to create a custom, close-in, 60-90-second “hands-and-pans” video similar to this Honey Balsamic Glazed Salmon to bring your star recipes to life.

If food isn't your forte, we can also deliver your lifestyle or home & garden message in a way consumers can “see” your content with a 1-2-minute video like these 4 Home Improvement Ideas using approved messaging to increase brand awareness and drive engagement.

 

How Does Recipe Video Production & Distribution Work?

Using your brand’s recipe, our in-house video production team will create a custom recipe video. Utilizing our consumer-facing site, Culinary.net, we’ll distribute and promote the video across Culinary.net’s social media channels as well as our network of more than 4,000 local media partners.

  • Production of close-in recipe preparation video, shot by our Culinary.net team
  • Approximately 60-90 second video with full rights to client
  • Distribution and promotion across YouTube, Facebook and Twitter via the profiles of our direct-to-consumer site, Culinary.net
  • Embedding of video within your editorial content
  • Hosting via YouTube using a direct link or an embed code accessed via downloadable instructions
  • Detailed reporting on views and impressions

Sample Recipe Videos by Family Features

Click on the menu icon in the upper left corner of the video below to view more of the recipe videos that are produced in-house at Family Features

How Does Lifestyle Video Production & Distribution Work?

Using your brand’s messaging, our video production team will create a custom lifestyle or home & garden video. Utilizing our consumer-facing site, eLivingtoday.com, we’ll distribute and promote the video across eLivingtoday.com’s social media channels as well as our network of more than 4,000 local media partners.

  • Production of a 1-2-minute lifestyle or home & garden video with full rights to client
  • Distribution and promotion across YouTube, Facebook and Twitter via the profiles of our direct-to-consumer site, eLivingtoday.com
  • Embedding of video within your editorial content
  • Hosting via YouTube using a direct link or an embed code accessed via downloadable instructions
  • Detailed reporting on views and impressions

Sample Lifestyle Videos by Family Features

Click on the menu icon in the upper left corner of the video below to view more of the recipe videos that are produced in-house at Family Features.

Interested?

For more information on incorporating recipe video production, distribution and promotion into your campaign, please contact us today.

 

 

Bring Life to Your Message with a Recipe Video Release

Our Recipe Video Release combines a Basic Release with Recipe Video Production and Distribution to deliver your message in a way consumers can “see” your recipes. With a 14-day turnaround time, our in-house production team will create a 60-90 second “hands-and-pans” recipe video using a client-provided recipe, which will be marketed on social media to increase brand awareness and drive consumer engagement with your content.

Benefits of a Recipe Video Release:

  • Guaranteed print and digital impressions as well as video plays
  • Custom video production
  • Multiple formats
  • Quantity discounts for multiple recipes
  • Client retains full ownership of video

With a Recipe Video Release, You Get:

  • In-house production of a 60-90 second hands-and-pans video (client-provided recipe)
  • Intro copy (150-250 words)
  • One high-resolution recipe image provided via video shoot
  • Promotion of video on YouTube, Facebook and Twitter via the profiles of our direct-to-consumer site, Culinary.net, with detailed reporting
  • Recipe, video and intro copy made available for download on Family Features’ editor site for guaranteed earned print impressions

Get Started

For more information on how to incorporate a Recipe Video Release into your campaign, please contact us today.

 RecipeVideoRelease Productimage
 
 

Click on the menu icon in the upper left corner of the video below to view more of the recipe videos that are produced in-house at Family Features