|
|
|
 |
|
|
|
|
|
|
|
Christmas Photography
Along with good content, editors want good photos. Here are some tips to keep in mind when planning your holiday photo shoot.
Seasonal Traditions.
There might be a new trendy color this year, but editors really do prefer red and green for Christmas food pages. Don’t forget traditional props such as holly, tree ornaments and lights, ribbons or wrapped packages.
The Real Star.
While holiday propping is important, the food is the real star of the show. Make sure there is enough contrast between the food and the props and background. In the first photo, the ham is well defined and clearly the main subject. But the second photo, the cake has too much competition from the amount, scale, and value of the props.
Holiday Lights.
Adequate lighting is important year ‘round. Light all food evenly—use fill lighting from the front as well as backlighting to ensure that the shapes and textures of food aren’t lost in newspaper printing.
The cookie photo (left) is well lit, has plenty of good contrast, and just the right amount of holiday propping. It will reproduce well and catch consumer’s eyes.
The roll photo (right) suffers from poor lighting that leaves its subject in shadow. Not only will it not reproduce well, it makes the food look unappetizing.
|
|
 |
|
