Road to Discovery

College is a great opportunity to learn more about your areas of interest and future career goals, but sometimes it takes on-the-job experience to discover something that you didn’t even know you were interested in. This is the case for Caroline Maher, Family Features’ 2017 summer intern. Caroline will be a senior at Kansas State University and graduating with a degree in Mass Communications and Journalism with an emphasis in Advertising. She thought she knew where she wanted her job path to lead, but her time at Family Features has opened her eyes to options that she hadn’t originally considered.

5 Tips to Make Your Listicle Pop

popping bottlesWe read them every day and everywhere. Boring, old, lists.

There are to-do lists. There are lists to tell us what to buy at the grocery store. There are lists to help and motivate us with exercise and cooking. You name it; there is probably a list out there for it.

Some of these lists can just be exhausting.

Listicles can be one of the most challenging types of content out there. They have become wildly popular within the last few years, and it’s no surprise why. They keep our attention and they are all vastly different from one another. They stand out from our traditional copy. And, they are fun to read and to write.

Stay CHILL When Writing Content

Ensuring you have all of the ingredients to create successful content can be a challenge. It is easy to stray from the details that makes content shine and leave out elements that are vital to the success of your project. Just remember to CHILL in your content marketing efforts with these tips to consider when crafting content.

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