Building Better Business Relations – The NAHB International Builders’ Show

With the city’s bright lights, endless eateries and exciting events, it can be easy to get caught up in all Las Vegas has to offer. Luckily for Family Features, our sales team was able to get an inside look at the corporate side of “Sin City” with its annual National Association of Home Builders (NAHB) International Builders’ Show (IBS). 

Show-Stopping Recipe Videos Made Easy

Picture it now. A bubbling casserole fresh out of the oven. A bowl of ooey, gooey taco dip getting topped with even more cheese. Or better yet, a mouthwatering cake finished with perfect, creamy icing.

According to Hubspot.com, 64 percent of consumers are more likely to buy a product online after watching a video. We at Family Features have seen firsthand how a brand’s exposure increases with the high-quality recipe videos made by our in-house production team.

Senior Publications – Alive and Well, and Reaching a Growing Demographic

Every day, more members of the Baby Boomer generation turn 65 years old. By 2030, Census.gov projects there will be more than 70 million people in the U.S. age 65 or older. Because of its rapid growth, the senior demographic has become a strong, thriving market with expendable income.

Recently, the North American Mature Publishers Association (NAMPA) held its annual conference in Orlando, Florida. NAMPA members publish nearly 100 publications with a combined circulation of more than 4 million. Of these member publications, 23 were represented at the conference to exchange ideas with other publishing leaders.

Like what you've read? Don't miss our next post.

First Name * Last Name *
Email *