Creating Mealtime Inspiration with the National Pork Board

As part of a wider effort to increase consumer demand for quality U.S. pork, Family Features helped the National Pork Board build momentum heading into the summer grilling season by securing placements for recipes and cooking tips in outlets across more than 90% of the country.

Results

  • More than 175 print stories and hundreds of online placements
  • Coast-to-coast coverage in 46 states
  • 25MM impressions
  • More than 85% of placements on Front-Page
  • 100% of the coverage mentioned pork
  • Very cost efficient program with a CPM of $1.24

Find Out What We Can Do For You

Coast-to-Coast Coverage

Sample Outlets Include

  • Birmingham Parent - Pelham, AL
  • Albuquerque Journal - Albuquerque, NM
  • Rockford Register Star - Rockford, IL
  • Pittsburgh Mom - Pittsburgh, PA
  • The Sacramento Bee - Sacramento, CA
  • Lake Charles American Press - Lake Charles, LA
  • The Beacon News - Chicago, IL
  • The Repository - Canton, OH
  • The Record Courier - Gardnerville, NV
  • The Northern Virginia Daily - Strasburg, VA